Saving Vs. Investing: do both have a place in your financial plan?

Saving and investing are two critical tools that you can use to build a solid financial future. However, they differ in terms of their purpose, risk, and liquidity. Understanding these differences allows you to choose the right tool for the right job and make the most of your money.

Let's clarify the characteristics of saving and investing, discuss when it's typically the right time to do one or the other and review your investment options.

  Saving Investment
Return potential Typical deposit interest rates are currently lower. Other investment options provide the potential of a higher return over the medium to long-term. Investments have the potential for higher returns than a savings account over the longer term. They are more likely to outperform inflation.
Risk Involves minimal risk. Investing does not guarantee a return, and losing some or all of the funds is possible. The longer your investment time horizon and investing in a diversified portfolio helps reduce investment risk.
Access to money A savings or deposit account gives you access to your cash when needed. Some deposit accounts restrict the amount, frequency or notice required to withdraw. When you invest your money, you may not have access to it for a set period, or it can take a few more days or weeks to access your money compared to a savings account.
Suitable for Building a short term emergency fund or meeting short-term financial goals such as paying for your wedding.

Investing can help you reach long-term goals, such as paying for a child's education or planning for retirement.

Karen Deenihan, Aviva Life & Pensions Ireland DAC
Karen Deenihan, Aviva Life & Pensions Ireland DAC

Should You Save Or Invest Your Money?

Saving and investing contribute to your general financial wellness, but they do so differently.

When You Should Save

If you have short-term financial goals or need to store away money for emergencies, you should put money into savings. Let's look at a few scenarios where it may be more beneficial to consider putting your money into savings rather than investments:

You haven't built up your emergency fund

An emergency fund is about 3 to 6 months' worth of your living expenses in a savings account that you can access in an emergency. An emergency fund can prevent you from going into debt if certain situations arise, like losing your job or getting hit with expensive medical bills. Establishing an emergency fund before investing is a good rule of thumb.

You'll need the money within five years

If you're saving for a mortgage deposit, wedding, or other large purchase you'll make in the short term (3 to 5 years), you should keep some money in a savings account.

You need to pay off high-interest debt

High-interest debt can continue to be a financial burden the longer it takes to pay off. You can get a better return by paying off credit card or other high-interest debt rather than investing the amount you owe.

When You Should Invest

Typically, you'll want to invest for long-term goals, ones that are at least 5 to 10 years away. The longer you keep your money in investments, the more time you have to ride out the highs and lows of the stock market and end up with greater returns.

Here are some instances when it would probably be a good idea to invest rather than place your money in a savings account:

You don't need the money in the short term

If you have an established emergency fund and can afford to be patient, it likely makes more sense to invest instead of saving.

You're paying off low-interest debt

Unlike high-interest debt, you can focus on investing with low-interest debt such as mortgages. It doesn't hurt to pay off the low-interest debt first. However, earning returns on your investments and maintaining your low-interest debt payments is possible. Just make sure your budget allows for it.

You have long-term goals that require a high return on investment

Investments can be helpful for significant expenses that occur down the road. Suppose you're planning for retirement or a child's college education. In that case, you'll likely want to invest for several years. A long-term investment can offer a greater reward than savings, although trying to save some money for these milestones is a good idea, too.

Understanding the long-term potential of investing

The Regular Investors (Savings Plan or Childrens Savings Investment Trust)

Peter and Jane have decided to invest €140 a month into Aviva’s Savings Plan. The following table shows what their education savings value could potentially be worth after 10, 15 and 20 years.

    Low to Medium Risk Fund - 3.15% per year growth Higher Risk Fund - 5.75% per year growth
Estimated Education Fund Value After 10 years €17,561 €18,989
After 15 years €27,173 €30,687
After 20 years €37,365 €44,019

Source: Aviva January 2024.  Peter and Jane are hypothetical and do not represent any investors experience. A gross investment return of 3.15% per annum is assumed in the above calculations based on the Fixed ESG 20 Fund.  A gross investment return of 5.75% per annual is assumed in the above calculations based on the High Yield Equity.  The figures shown allow for 1.15% Annual Management Charge deduction for the Fixed ESG 20 Fund and 1.25% for the High Yield Equity Fund.  On encashment, partial encashment, assignment, death or on each 8th anniversary of the policy, tax is deducted on gains made. The figures shown allow for the deduction of tax (currently 41%).   These returns are not guaranteed. The actual returns will depend on many factors, including the prevailing market conditions. You can find the actual performance of these funds on the fund centre on aviva.ie.

The lump sum investors.

Let’s say Peter and Jane invest €10,000 that has been on deposit earning a low rate of interest. The following table shows what their lump sum investment could potentially be worth after 10, 15 and 20 years.

    Low to Medium Risk Fund - 3.15% per year growth Higher Risk Fund - 5.75% per year growth
Estimated Education Fund Value After 10 years €11,509 €13,456
After 15 years €12,420 €15,737
After 20 years €13,388 €18,331

Source: Aviva February 2024.  Alice and John are hypothetical and do not represent any investors experience. A gross investment return of 3.15% per annum is assumed in the above calculations based on the Fixed ESG 20 Fund.  A gross investment return of 5.75% per annual is assumed in the above calculations based on the High Yield Equity.  The figures shown allow for 0.9% Annual Management Charge deduction for the Fixed ESG 20 Fund and 1% for the High Yield Equity Fund.  On encashment, partial encashment, assignment, death or on each 8th anniversary of the policy, tax is deducted on gains made. The figures shown allow for the deduction of tax (currently 41%).   These returns are not guaranteed. The actual returns will depend on many factors, including the prevailing market conditions. You can find the actual performance of these funds on the fund centre on aviva.ie..

Conclusion

Regardless of your chosen tool, starting early and being consistent is essential. Set a savings goal, contribute to it regularly, and consider automating your savings to make it easier. Similarly, if you choose to invest, diversify your portfolio, and monitor your investments regularly with the help of your financial broker.

Watch our 1-minute pitch

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Transcript  for video Learn more about Saving and Investing

00:00:00 Video Starts

00:00:06 - Question

Stephen Rice one minute pitch.

Savings and investments.

Your time starts now.

Deposit accounts or investment products?

00:00:15 Stephen Rice

Deposits for short-term need, such as your rainy day fund. Investments for longer term horizons, such as kids education, or indeed, your retirement.

00:00:23 - Question

Why choose an investment product to meet longer term needs.

00:00:26 Stephen Rice

Two main reasons, I suppose to beat deposit rates over the longer term, and secondly, to beat inflation.

00:00:31 - Question

Why invest with Aviva?

00:00:33 Stephen Rice

We offer a range of funds to meet different people’s risk profiles, and we also have ESG, or sustainability at the core of our ethos.

00:00:42 - Question

Do you need a lot of money to invest?

00:00:43 Stephen Rice

No, you can start saving with Aviva from €250 per month.

00:00:48 - Question

How do you invest?

00:00:49 Stephen Rice

Very simply talk to your financial broker who will match you with the right product for your needs at a point in time.

00:00:54 - Question

What are your top tips for investing?

00:00:55 Stephen Rice

It may sound simple but understand the time horizon you wish to save for and why you’re saving.

00:01:00 - Question

Finally, Stephen, what are you investing for at the moment?

00:01:03 Stephen Rice

Well as a father with a young family, for me it’s definitely education, and maybe the need to move to a bigger house or extend on our current house as the kids get a bit older.

00:01:14 - Question

Stephen, your time is up.

For more information on savings and investments, contact your financial broker.

00:01:34 Video Ends

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Warning: All figures are estimates only. They are not a reliable guide to the future performance of this investment.

Warning: Past performance is not a reliable guide to future performance.

Warning: The value of your investment may go down as well as up.

Warning: If you invest in these products you may lose some or all of the money you invest.

Warning: These products may be affected by changes in currency exchange rates.

The funds referred to in this document may be linked to an insurance-based investment product and the Key Information Document (KID) for this product is available at www.aviva.ie/KIDs. The Risk Ratings of the funds referred to in this document differ from the corresponding Summary Risk Indicators shown in the KID. An explanation of the differences between the Risk Rating and the Summary Risk Indicator is available at the  location above.

Aviva Life & Pensions Ireland Designated Activity Company, a private company limited by shares. Registered in Ireland No. 165970. Registered office at Building 12, Cherrywood Business Park, Loughlinstown, Co. Dublin, D18 W2P5. Aviva Life & Pensions Ireland Designated Activity Company, trading as Aviva Life & Pensions Ireland and Friends First, is regulated by the Central Bank of Ireland. Tel (01) 898 7950.